12 Jan Should I Engage a Consultant?
If you are a business looking at engaging a consultant for your business needs, you might be unsure of how it can help you, what kind of benefits your consultant can offer, and whether or not he or she has the capabilities to assist you in your business ventures. From marketing to human resources (HR), you might want to explore the possibilities of engaging with a consultant to enhance your business performance for specific scopes of work.
Time is money, it’s reasonable to expect good performance from external services if you are devoting time and effort conveying information about your business to your engaged consultants. As you take time to think about what you need from consultancy services, here are some questions that you can ask yourself before you engage one.
- Does my business have the expertise in the required field?
Conducting an analysis on your company’s strengths and weaknesses will help you to identify the areas that you may want to engage a consultant for. If your marketing team is relatively new and inexperienced, you may want to engage an experienced marketing consultant to enhance your marketing team’s performance and equip them with expert knowledge. This is especially beneficial if your team requires a helping hand to conduct research, identify gaps, and review performance etc. From auditing, to strategising, to strategy implementation, consultancy services can help to provide more direction to your team’s projects and business plans.
Consultants are often experienced as they are exposed to many different clients with different business needs. They know a diverse range of industry best practices because of this and may be able to identify gaps and opportunities that might not easily be seen by employees in the company. A consultant can provide tailored solutions to suit your business objectives, while being experienced enough to adapt his or her knowledge and expertise to fulfil your business needs.
- Will hiring a consultant be more cost-effective for the company?
As you consider hiring a consultant for your business, you can take some time to evaluate the reasons for having a consultant. Cost-effectiveness is one of the factors that you can evaluate carefully when looking at consultancy services. Would it be more cost-effective to hire a consultant as compared to hiring a paid full-timer? Full-time positions may prove to be costlier in the long-run as the company still has to cover additional expenses such as employee benefits and office equipment for the employee. If there is a short-term goal that the company wishes to achieve, inviting a consultant may prove the better choice and result in cost-savings.
While you are considering engaging with a consultant, coming up with a cost analysis comparing rates between consultancy agencies, while comparing them to the cost of hiring a full-time employee with the same experience, can help you with your evaluation as well.
- Will hiring a consultant create more efficiency in the company?
Especially in the area of HR, internal processes need to be efficient and streamlined so that employees can work productively. Bringing in a consultant specialising in HR can help to improve existing processes. Through a HR audit, the HR consultant can carry out a thorough analysis of a business’ current organisational structures. From there, the consultant can recommend strategies to conduct better onboarding processes, improve initiatives that encourage learning and development among talents, and ensure that your employees are managed well. With efficient processes, employees can spend more time focusing on increasing output levels and performing to the best of their abilities, and spend less time trying to figure out improvements on work processes.
When it comes to processes and procedures that require more time and effort to carry out, consultancy services can come in to take some of the workload off the shoulders of employees. For example, HR consultants can take over the tedious work done in a HR audit, and help with time-consuming certification processes. In marketing consultancy, consultants can conduct market research and deep-dive into new opportunities, freeing up time for the in-house marketing team to focus on other tasks on their plates.
- Do you require a specific task to be completed quickly?
Hiring consultants can be beneficial when you have a specific task that needs to be fulfilled and completed within a set time frame. If your full-time employees are currently handling many tasks, it can be difficult to set their minds on a specific task and complete it when there are other competing tasks at hand that are just as urgent. The quality of output may also fall if the project is started, discontinued, and continued again as objectives might have to be clarified and revised again.
For consultants that you engage with, the project becomes their sole focus and they will fulfil objectives without any pauses or distractions. Furthermore, they are experienced and can complete tasks quickly without needing to learn about the operations and acquire skills that they already have, as compared to employees that may be new to the kind of work required. If you have been having some projects planned in the pipeline that need to be carried out with speed, then consultation services may be something that you might want to consider.
In conclusion, before you engage a marketing or HR consultant, remember to think of your company objectives and what you would expect a consultant to do for you. Listing out the pros and cons of engaging with a consultant can help you figure out if engaging with a consultant would truly benefit your business and improve your performance.
A good consultant would be able to listen to your needs, understand your company’s challenges and have the experience and knowledge to recommend improvements to your business. Whether you are a new business wanting to make a name for yourself in the industry, or a business looking for improvements in your current processes, the experienced consultant would be able to create a customised solution for you.
If you are interested in finding out more about our Marketing and HR Consultancy services, check them out here.